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The Art of Profitability

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Publisher:
Hachette Audiobooks
Pub. Date:
2005
Language:
English
Description
An extraordinarily new business slant on how companies can generate greater profits. Presented in 23 compact lessons, "The Art of Profitability" features an ongoing tutorial between two fictitious individuals.
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ISBN:
9781594832390
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Grouping Information

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lastUpdate 2017-01-16 01:04:23AM

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What do Barbie dolls, Nokia phones, and American Express credit cards have in common? They all represent a powerful business model called pyramid profit. How about Intel, Microsoft, and Stephen King? They all exploit another model called value chain position profit.

The Art of Profitability reveals the invisible but important governing principles that can mean the difference between business failure and success. Writing with wit and provocative insight, bestselling author Adrian Slywotzy tells the story of eccentric strategy teacher David Zhao and his young student. Each of the book's twenty-three chapters presents a lesson from the exuberant and always challenging master—and a profit paradigm that will open your mind to the many ways to make profit happen.

You'll understand-from a different perspective-how your company and your competitors generate profit…which business models can be best applied to your profit-making strategy…what specific actions your organization can take in the next ninety days to improve its bottom line...and more.

With scores of examples from today's global marketplace, a weekly assignment, and an eclectic business reading list ranging from Obvious Adams to Einstein's Dreams, The Art of Profitability invites anyone in business to engage in the lively exchange between mentor and protégé. Enter the classroom. Discover the art. And learn which form of profitability will help your company succeed today and grow tomorrow.

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title The Art of Profitability
title_display The Art of Profitability
title_full The Art of Profitability
title_short The Art of Profitability
title_sort Art of Profitability
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topic Business, Nonfiction
topic_facet Business, Nonfiction