Let my people go surfing: the education of a reluctant businessman
(Book)
Patagonia, Inc. is one of the earth's most interesting and inspiring companies. For almost forty years, its reputation for high quality, maverick innovation, and long-term environmental responsibility has put it in a class by itself. And everything flows from Patagonia's founder, Yvon Chouinard, whose creation myth is now an American business legend. Here, Yvon Chouinard relates his and his company's story and the core philosophies that have sustained Patagonia, Inc. year in and year out. This is not another story of a successful businessman who manages on the side to do great good and have grand adventures; it's the story of a man who brought doing good and having grand adventures into the heart of his business model--and who enjoyed even more business success as a result.--From publisher description.
Notes
Chouinard, Y. (2006). Let my people go surfing: the education of a reluctant businessman. New York, Penguin.
Chicago / Turabian - Author Date Citation (style guide)Chouinard, Yvon, 1938-. 2006. Let My People Go Surfing: The Education of a Reluctant Businessman. New York, Penguin.
Chicago / Turabian - Humanities Citation (style guide)Chouinard, Yvon, 1938-, Let My People Go Surfing: The Education of a Reluctant Businessman. New York, Penguin, 2006.
MLA Citation (style guide)Chouinard, Yvon. Let My People Go Surfing: The Education of a Reluctant Businessman. New York, Penguin, 2006.
Record Information
Last Sierra Extract Time | Apr 21, 2024 05:25:52 PM |
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Last File Modification Time | Apr 21, 2024 05:26:19 PM |
Last Grouped Work Modification Time | May 03, 2024 04:33:14 AM |
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